Taking inspiration from movie Sandlot, the manager wanted use ‘The Beast’ as a mascot for the team. Capturing that moment when ‘Squints’ tells the Legend of the Beast.

Rounding out the brand with a fierce mascot we have chiseled word mark and strong, yet classic, lettering to pull everything together. 

I also created some alternate design & sub-brand assets to be used for player, coach and parent apparel.